No similarity score available

Situation

When searching for a movie title in Audience Insights, you might find that some titles have not yet a similarity score associated with them:

What to do

The reason for this is that there is not yet enough data available for a certain movie title and therefore, Movio’s proprietary Similarity Algorithm™ is unable to provide accurate results. If this occurs, please create a model instead.

If you would like to validate the number of transactions for a particular movie, you can use the 'Watched Movie' filter in Group Builder. If you believe the minimum number of transactions is met and the film is still not returning a similarity score, please submit a request to our support team.