Live A/B Test Reports

While your tests are running, you’ll be able to view live reports on open rates, click throughs, delivery metrics etc.

From any page in the console:

1. Hover over ‘Engage’ and click on ‘Campaign Reports’.
2. Select your campaign from the list.
3. Click on the ‘A/B Test’ header – the reporting will be broken into multiple sections.
   • Overview – allows you to see metrics for each of your tests, and see which one is ‘winning’.
   • Unique Open Rates/Click Through Rates – allows you to see a graph of how your campaign is performing throughout the test.

   

   

4. Click on the ‘Interaction’ header in the reporting section. Here you’ll be able to view the combined delivery and interaction rates.