About Push Notifications

Allows you to send push notification campaigns via your mobile app.

Benefits

• Increased engagement – targeted push notifications can improve your response rate by 4 to 7 times
• Improved reach – boost immediate reach as your moviegoers instantly interact with your notifications while on-the-go
• Return on Investment – measure how push notification and app interaction converts into POS transactions

Use cases

• Event-based campaigns – deliver time sensitive campaigns to your moviegoers based on events happening in their area e.g. snow day campaigns
• Enriched marketing campaigns – send a push notification campaign to moviegoers when a movie that is on their watch list is now showing in cinema
• Increase concession spending – drive additional concession spend by sending an offer via push notification prior to the start of a large screening

If you’d like to know more about this feature, please contact your Account Manager.