Pricing rules overview

Implement variable ticket pricing by setting up pricing rules based on a series of conditional adjustments to a base price.

Use pricing rules if you have straight forward pricing strategies that add or subtract from a base price, or if you have cinema groups with shared pricing. 

Example

You set up a pricing rule that applies to an Adult ticket type with a base price of $10 and the following adjustments:

• Add $5 on Saturdays and Sundays (Time and day).
• Add $2 for premium seats (Area category), except at Cinema A, where the adjustment has an override of $3.
• Add $10 for 3D IMAX (Movie format).

Using this pricing rule, a patron who buys an Adult ticket ($10) on a Sunday (+$5) for 3D IMAX (+$10) with a premium seat at Cinema A (+$3) will pay $28.

Using the same pricing rule, a patron who buys an Adult ticket on a Wednesday ($10) with a premium seat at Cinema B (+$2) will pay $12.

Getting started

1. Creating a ticket type
2. Setting up a pricing group
3. Creating a standard pricing rule
4. Viewing and filtering prices
5. Applying pricing rules in Showtime Manager

Key tasks

• Pricing rules adjustment types
• Adjusting ticket-type availability in pricing rules